Megan Shamas is the senior director of marketing for the FIDO Alliance, the multi-stakeholder organization standardizing simpler, stronger authentication to reduce global password usage. In this role, she leads all global communications and market education initiatives around FIDO Authentication and passkeys. Megan has deep expertise in and passion around introducing and gaining broad adoption of new standards and technologies, having spent the last 20 years leading PR, marketing and branding for several global multi-stakeholder organizations.