Andrew Cameron

Enterprise Architect IAM; GM
Andrew Cameron is an Enterprise Architect for Identity and Access Management at General Motors. His responsibilities include Defining the Strategy and Roadmap of their IAM technology platform and ensuring architectural quality of the many initiatives that implement their next generation of IAM services. He is currently overseeing several initiatives that will implement IAM services to completely support GMs digital business transformation

Andrew's Session

Wednesday, June 26
11:00 - 11:25 am
A Modern Architecture for Customer Identity Services
This session will highlight key architecture how General Motors decided on leveraging a Customer IAM platform as the core element in building a common set user experiences across all of its customer touch-points (including web, mobile and in-vehicle applications and services).  We will discuss the importance of enabling a platform of consumer identity services that are built using industry standards and cloud based technologies that are the core component of all GM customer facing services.  These core services enable business teams to focus completely on digital business enablement while leveraging the benefits of common services to better understand their customer. Finally, we will highlight how GM addressed some of the key challenges in determining strategies for customer identification, customer interaction, preference management, etc.

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