Tuesday, June 25
9:15 - 10:05 am
PlainID Masterclass: Data Access Controls for Business Owners
Business Owners have a huge responsibility when it comes to data access. Most companies share or hand off this control with developers in their IT organization, but this is can be manual, inflexible, and often inefficient. Enter Policy Based Access Control (PBAC), where both business owners and IT leaders are given the ability to create logic-based access policies that change as the business changes, and update as the people and data evolve through their attributes such as roles or their actions at a company. And it doesn’t stop there. Policies can work within the data itself, allowing control over how data can be presented or even masked (e.g. should someone be able to see a Full Social Security Number, or the last 4 digits, or maybe just the fact that the record contains a number.)Supported by live demonstrations, the topics covered in this presentation will show how you can manage the full lifecycle of your access management on a continuous and efficient basis:The difference between RBAC and PBACTackling “Role Explosion”Policy Authoring AdvantagesPolicy Versioning AdvantagesPolicy Lifecycle ManagementAnalytics Investigation to see who has access to what
Wednesday, June 26
11:00 - 11:25 am
PlainID Presents: How to Build Trusted Relationships with B2B Customers and Partners
Driving growth through customer and partner engagement is critical for B2B business success. Yet, too often, companies struggle to meet this vital need. Why? For partner organizations, managing the end-to-end partner lifecycle is difficult using legacy technologies and manual practices. Each partner has varying needs for security roles, authorizations, and application permissions, and these elements must be handled efficiently so partners get to market quickly and so users can easily go about their day-to-day work. Meanwhile, the business’ most sensitive data must be protected against breaches in order to not risk breaking the partner’s trust. For B2B marketing and sales teams, business customers today are accustomed to more relevant and transparent experiences as consumers, and expect that same treatment in their B2B buyer journeys. This means that marketing and sales teams must deliver personalized, consent-driven digital experiences, transparency around data collection and processing, and meaningful control for prospects and customers over their personal data. Finally, many B2B businesses have been slow to respond to the European Union’s General Data Protection Regulation (GDPR) and, as a result, are losing ground to more compliant competitors while putting their brand reputation in jeopardy.
To overcome these challenges, you need a single solution to centrally manage the entire lifecycle of external digital identity, consent, authentication, and authorization, to help reduce risk, lower costs and improve customer and partner user experience. Sound too good to be true?
Andrea Rus, Head of Go-To-Market for SAP Customer Data Cloud and Gal Helemski, Co-Founder and CIPO at PlainID will take the stage with Blaine Carter, CISO at Franklin Covey, as they cover the details of how their CIAM for B2B solution answers the call of these challenges.