In the dynamic landscape of cybersecurity, the transition to passwordless authentication stands as a pivotal yet challenging paradigm shift. This presentation focuses on the critical aspect of user adoption, dissecting the hurdles that organizations encounter in the implementation of passwordless systems. From user skepticism to change management, the talk addresses key challenges while offering practical insights into fostering user acceptance. Drawing from successful case studies and industry best practices, the presentation outlines effective strategies for communicating the benefits of passwordless authentication to diverse user demographics. By exploring user-centric design principles and the psychology of habit formation, the session aims to equip organizations with actionable solutions to drive widespread acceptance and adoption. As we embark on a future without passwords, understanding and mitigating user adoption challenges becomes paramount for the seamless integration of passwordless authentication across diverse user populations.