In B2B2X environments, identity sits at the intersection of multiple organizations, applications, and user groups. As platforms evolve to serve customers, partners, contractors, and emerging AI agents, identity infrastructures must accommodate diverse authentication methods, tenant boundaries, and governance requirements.

This session will cover real-world deployments in complex B2B2X ecosystems and highlight how multi-tenant architectures, self-service identity administration, passwordless authentication, and identity federation can address identity challenges within these environments.